To achieve the emerging power of the piece we used paint typography. The process of a poster design is to be able to communicate clearly to readers while also be able to draw them in be conveying a feeling, whether it be humorous ore sincere, plainspoken or evocative.
"I like to get comfortable with the design challenge and then let it ruminate for a while. Its sort of a process that we follow of immersing ourselves in it. Aim for what is unique and unusual and let it sit. Frequently the ideas fore something come while I’m walking down the stairs or sitting on a train.”
First, Harry Macheras created a design that was clean, simple and had a European flavour—timeless, confident, and established— and didn’t look like a commerce company’s. Then came the need for a marketing piece that conveyed Olive Epitome in a way people would understand, considering they didn’t yet have a variety of personal examples to glean from.
This concept explores the concept of balance and union and their association to the shiatsu philosophy. The logo icon is unique and memorable among the competition and creates a playful feel to the mark. The icon communicates the concept of connectivity which is a common term in the Chinese philosophy.
This publication presents the Métiers d’Art “Alexander the Great” an original watch, an exclusively designed work of art. Some of the design was dictated by "Vacheron Constantin" corporate image guidelines but mostly it was dictated by a desire to create a book that people would actually enjoy reading and like to keep in their collection.
Happy Artists were asked by ProgressivePR a Greek Brand Communication & Event Marketing agency to create a special video modulated for displaying and promoting art exhibition: «THE MERCEDES-BENZ CIRCLE OF ART EXHIBITION " on behalf of Mercedes-Benz Hellas.
The first thing we did was an eloquently tour of the appointed restaurant which gave us the initial inspiration for the tone of the logo. We see the process of designing, first and foremost, being able to communicate, while also being able to draw life in by conveying a feeling.
Rebranding, Visual identity, Motion Graphics. Athens Video Art Festival rebranding target that would compete on an international level; Something simple and timeless enough that it could communicate to everyone, from kids to experienced art enthusiasts.
Our mission was to listen at young people’s needs and collaboratively design five different themes to be printed for Galaxy A3. The thematics lines were: Abstract, Funk, Music, Sport and Games.